Product Science
If You Can Take Collagen, Why Can’t You Take Elastin?
Skin gets its firmness from collagen and its bounce-back from elastin; yet only one of them shows up in supplement...
Melasma During Pregnancy: What You Can and Cannot Use Safely
Pregnancy changes the way we approach melasma. Instead of relying on aggressive lightening, the focus shifts to preventing new pigmentation...
Why CHOSEN Has Built a Collagen Range From Around the World
Discover why CHOSEN built the TOR collagen range around complementarity and not a single collagen technology. Bringing together premium, patented,...
The CHOSEN approach to pregnancy-safe skincare
What goes into formulating skincare for pregnancy? This blog introduces the scientific questions and fundamentals that guide how CHOSEN approaches...
Anti-Ageing During Pregnancy: 10 Ways to Support Healthy, Younger-Looking Skin
Pregnancy changes the way we approach anti-ageing. Instead of relying on active ingredients, the focus shifts to protecting the skin...
Can you use a chemical sunscreen when you're pregnant?
For the first time in decades, a chemical sunscreen filter has achieved the FDA's highest safety standard. Discover what makes...
Pick your Morning Lark - How to choose between Morning Lark Redensyl and Morning Lark Caffeine + MSM
Not sure which Morning Lark serum is right for you? The answer depends on where you are in your hair-fall...
Caffeine For Hair Loss: Serum vs Shampoo
A caffeine hair serum and a caffeine shampoo are not the same. Discover why scalp contact time, follicular absorption, and...
How Caffeine Helps Fight Hair Fall at Every Stage of the Hair Cycle
Caffeine does more than energize your mornings. Discover six science-backed ways it supports hair growth, helps reduce hair fall, and...
Cosmeticorexia: An Emerging Skincare Phenomenon
Cosmeticorexia describes an unhealthy preoccupation with achieving perfect skin through increasingly complex routines, products, and procedures. Learn why dermatologists are...
Monsoon Dandruff vs Winter Dandruff - The Seasonality Effect
Think dandruff is only a winter problem? Discover why Indian scalps experience two seasonal dandruff flare-ups and how climate, humidity,...
Tranexamic Acid vs Vitamin C: The Pigmentation Truth for Indian Skin
Explore why tranexamic acid is the more studied, better tolerated brightening ingredient than Vitamin C for Indian skin types and...
A beginner’s guide to understanding the science behind collagen
Collagen 101: What really happens when you take a supplement? We break it down for beginners - no jargon, just...
The Next Generation Sunscreen Built for the Sun & the Screen
Beyond UV protection: SAFESCREEN NEXGEN defends skin from sun rays and high energy visible light from screens.
Tech Neck & Double Chin: Why Your Jawline Is Changing And What You Can Do About It
Double chin without weight gain? The answer lies in tech neck, collagen loss, and unique ageing patterns in Indian skin,...
Dark Circles Under the Eyes: Causes and Treatment
Key Takeaways Dark circles are classified into four distinct types - pigmented, vascular, structural, and mixed - and the root...
Play with Colour, Not with Your Skin
Get Holi-ready with expert-backed tips for skin protection and safe color removal!
How to Support Your Skin From Within?
In this article, we outline practical nutrition tips to reduce dryness, irritation, and inflammation.
How To Prevent and Treat Facial Pigmentation in South Indian Skin?
In this article we break down the causes, signs and evidence based care for pigmentation in South Indian faces and...
Is Keto the Right Diet for Better Skin?
In this article we explore keto’s benefits, the keto rash, deficiency risks, and safe practices.
Beauty Sleep Is Real: What Research Reveals About Sleep & Skin Colour?
In this article, we share research backed insights on sleep’s impact on pigmentation, melasma, PIH, dullness.
How Your Diet Impacts Rosacea: Science Backed Tips on What to Eat and Avoid
In this article we share science backed diet tips to reduce rosacea flares.
Welcome to CHOSEN: Exposome Based Skincare for Indian Skin
Discover CHOSEN - India’s first exposome based care for melanin rich skin, delivering breakthrough innovations across pigmentation, texture, contour, and...
The Inside-Out Solution for Menopausal Hair Loss and Aging Skin
When menopause changes everything, start from within. Restore your skin’s firmness and hair’s fullness with science-backed cellular support.
What India's Pollution Crisis Actually Does to Your Skin (And What Science Says About Protection)
India’s air crisis doesn’t just affect your lungs - it’s visibly changing your skin. Here’s what pollution really does at...
What causes frizzy hair?
This article decodes what truly causes frizzy hair, from UV damage to oxidation and introduces CHOSEN’s scientific solution
How does ceramide lip balm protect your lips against the lip exposome?
Learn how ceramide balm helps repair daily lip damage and maintain healthy lips.
The Viral 2025 Meta-Analysis on Collagen: What It Got Right & What It Missed?
This blog breaks down the flaws in the 2025 collagen study and explains why collagen remains beneficial for well aging.
Dark Circles: When to Stick to Skincare and When to See a Dermatologist?
Learn when to treat dark circles with undereye creams and when to consult a dermatologist for results.
Can I take collagen supplement on an empty stomach?
Collagen on an empty stomach? Learn the best ways to take collagen for maximum benefits.
10 Reasons Why SAFESCREEN TINTENSE Is the Best Tinted Sunscreen in India
Find out why SAFESCREEN TINTENSE is India’s best tinted sunscreen—flawless protection, inclusive shades, and skin-safe filters.
Reef-Safe Sunscreens: What We Know, What We’re Still Learning
Understand reef-safe sunscreen, its impact on marine life, and how to choose safe, eco-conscious options
Why SAFESCREEN GO Is the Best Sunscreen for Boys This Summer?
The best summer sunscreen for boys—lightweight, non-sticky, and made for active outdoor days.
Can Coffee & Collagen Improve Cognitive Health?
Emerging research suggests coffee & collagen may support gut-brain health, and mental clarity.
How to Add TOR Coffee Collagen to Your Daily Routine
Here are 5 easy ways to add TOR Coffee Collagen to your daily routine for glowing skin & wellness.
What Is Collagen? Types, Benefits, and Choosing the Best Collagen Supplement
Learn what collagen is, how collagen supplements differ from collagen builders, and how to choose the best one for your...
Can you take collagen in hot drinks?
Can you add collagen to hot beverages? The science explained in 2 minutes!
Top 5 Negatives of Conventional Collagen Powders
Not all collagen powders are the same—learn how CHOSEN’s TOR collagen solves common collagen challenges.
How to read your sunscreen label? A Quick Guide
Here's how to read the label of your SAFESCREENS. Learn all about SPF, UVA factor, critical wavelength and UV filters...
Why is marine collagen the best choice for enhancing skin health?
7 Reasons why marine collagen is the best choice for your skin over porcine or bovine collagen